2013年8月23日星期五

King peclers color eyes Xuezhongfei

2013 Xuezhongfei autumn and winter new orders at the country more than 300 franchisees witness, snow flying and the world -renowned color trend research agency Baker Lyle (Peclers Paris) signed a strategic cooperation agreement to jointly build a fashion down jacket brand, enhance Xuezhongfei overall design and development levels and the ability to grasp the color of Chinese winter clothes .cheap prada bags This strategic cooperation signed by the industry 's concerns, it is the color king peclers Why Xuezhongfei , we make the following analysis:

First of all, baker Lyle (Peclers) is the world's most authoritative colour trends survey company, by Dominque Peclers was founded in 1970, the fashion industry as the main service object, and in 1998 joined the American and British brand and trend prediction group Fitch, baker Lyle quarterly launched by colour trends report, has become a global fashion brand design new products the important basis of the reference. According to signed a deal with XueZhongFei Peclers Paris will provide color and design trends for XueZhongFei products instruction, full participation XueZhongFei product design research and development, to share the international fashion trend of information resources, and look forward to have a long-term cooperation in the future. For baker Lyle (Peclers), under the economic globalization trend in the development of the economic development of China has a strong vitality, enterprise mutually beneficial cooperation with China more and more important. The cooperation with XueZhongFei is based on the current, focus on the two companies an opportunity in the future. Baker Lyle will play in the global fashion trend prediction and creative ability, to assist XueZhongFei branding of the most successful brand idea.


Secondly, the " Snow Flying Down domestic market share of second in the industry for 12 years , becoming the most growth in the apparel industry brands ." Flying Snow brand established a " dynamic, enjoy music , fun " brand DNA, a field of winter clothes most youthful fashion brands , much young family welcome. In 2012, the first year after operate independently , snow flying adhere to customer demand as the center, intensive , it began a comprehensive upgrade of the brand and products in bold innovation : a popular movie star Feng Shao Feng to join to help out, to expand brand awareness and reputation spread Meanwhile efforts to find a comprehensive display of precise target population younger, fashion-oriented brand character .

It can be seen that XueZhongFei "stability and essence of" the long-term market strategy model is complied with the situation of China enterprise development mode, on the stability of the original enterprise development experience constant adjustment and innovation, to carry on the multi-dimensional growth and transformation. At the same time, to do the forward every step of the real done in mind, and interlocking, to maximize revenue. Zhu Xiangdong general manager at the beginning of the year once said: "we plan to online marketing activities and in 2013 the national regional market 50 offline good terminal stores get through, the overall effect, further improve the transmission to the sales conversion rate." As one of China's leading brand down jacket dress, XueZhongFei will dress appearance, quality and market business strategy go hand in hand at the same time, also continue to create value for society.   xzzqlcy$0824

没有评论:

发表评论