The earliest time, model only have the effect of the clothes, and only in the designer's work indoors, or in fashion magazines, no catwalk shows, at that time is just a more realistic models of "clothes". With the gradual development of the fashion industry, the identity of the model becomes more and more important, the commercial value has been mined out, until now, the supermodel has been in the fashion circle has very important influence.
Accurate, supermodel concept is really from the 1980s reflected , along with Linda Evangelista, Christy Turlington, Claudia Schiffer, Cindy Crawford, Naomi Campbell 's first supermodel these genuine appearance , opened the business value model and social influence maximization of the regiment.
In the fashion magazine, the supermodel also star. A heavyweight magazine cover supermodel can hold up to attract fans to buy , because the supermodel has been like a star has its own huge fan base, have such appeal. And many big supermodel invited to shoot the cover or inside pages of tracts , magazines are a status symbol , a magazine 's international status , is inseparable from supermodel to support this link .
Supermodel 's influence is also not reflected in the fashion circle , has even extended to the social sphere . Many supermodel virtue of superior gold absorption capacity , earned a huge amount of money , they also know how to return to the community , to do a lot of social welfare , so help this society who need help .
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